Gucci now allows people to ‘try on’ its shoes without going to the store

gucci-reuters

NEW DELHI: Going out to malls or markets to shop for shoes will soon be passe!

Various startups have been, for some time now, using the cool technology of Augmented Reality (AR) to enable people to virtually try on stuff like clothes, spectacles, make-up and hair before actually making a purchase.

Recently, Italian luxury brand Gucci teamed up with technology partner Waanaby to launch the ‘Try On’, a groundbreaking AR function that allows people to “try-on” one of its Ace sneakers at any time and from anywhere with a simple push of a button, reported Venturebeat.com.

So to buy a shoe, a person using the refreshed iOS Gucci app can pick the Ace sneakers of their choice and point their phone’s camera at their feet, after which they’re prompted to try the shoes on virtually.

From Gucci To Givenchy: A Peek Into Melania Trump’s High-On-Fashion UK Visit

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Fashion Fest

6 Jun, 2019

US President Donald Trump and first lady Melania Trump are currently on their state visit to the United Kingdom. From dining with the royals to exploring Downing Street 10 with British Prime Minister Theresa May and her husband Philip, their visit made headlines around the world. However, one of the highlights of the three-day tour was the first lady’s UK-inspired wardrobe.From Gucci to Givenchy, Mrs Trump opted for expensive brand labels again and left the world stunned with every look.

What’s more? A built-in photo feature lets people capture themselves “wearing” the models that speak to them and share their snaps via text, email, or social media.

While it is Gucci today, very soon other brands too could follow suit.

The Belarus based startup Wannaby had earlier this year launched its own app Wanna Kicks where users can virtually try on 3D models from Nike, Adidas, Allbirds and others.

The app uses real-time machine learning algorithms that take into consideration colour, texture, and lighting variations, plus a fully equipped printing studio that Wannaby uses to create 3D sneaker models.

All designed to create a tracking technology that’s robust enough to follow people’s footsteps as their feet move and rotate.

Apart from shoes the startup also offers Wanna Nails, an app that lets users “try on” nail polish from curated collections with real-time segmentation and recolouring.

Next on the startups agenda is jewellery and apparel.

[“source=economictimes.indiatimes”]

11 Of The Best Men’s Shoes To Wear Without Socks That Won’t Smell

11 Of The Best Men's Shoes To Wear Without Socks That Won't

Warm weather means it’s time to swap your shoes and say goodbye to bulky boots and hello to sandals, boat shoes and slip-on sneakers. Some guys who really want to free their feet this season might even dare to go sockless, but there is a catch.

Wearing sneakers without socks in the summer always sounds like a good idea — until it isn’t. Between the sweltering heat and extra outdoor time, bare feet can get sweaty and smelly quick. That is, only if you’re wearing the wrong shoes.

If you’re looking to forgo socks with your footwear, the key is to look for sneakers that are made with breathable materials like canvas, leather or wool. It helps to have an antimicrobial lining to prevent bacteria or odor buildup. Machine-washable shoes are a winning idea because you can easily toss them in the laundry when they get too mucky.

To help you on your sockless journey, we’ve rounded up 10 of the best men’s shoes you can wear without socks that won’t leave your feet sweaty or smelly. And if you want more of our editor-sourced products and reviews, sign up for HuffPost’s sales and deals newsletter.

Take a look below:

  • Converse Chuck Taylor All Star Core Ox
    Zappos

    These Converse have a canvas upper, canvas lining and cushioned footbed.Find them for $50 at Zappos.

  • Sperry Authentic Original
    Zappos

    These Sperry shoes have a leather upper and dri-lex sock liner.Find them for $95 at Zappos.

  • TOMS Classic Canvas
    Zappos

    These TOMS have a canvas upper, breathable textile lining and suede leather footbed.Find them for $48 at Zappos.

  • Nike Revolution 4
    Zappos

    These Nikes have a mesh upper and fabric lining.Find them for $60 at Zappos.

  • Vans Authentic Core Classics
    Zappos

    These Vans have a canvas upper and cotton lining.Find them for $50 at Zappos.

  • Rockport Ports of Call Perth
    Zappos

    These Rockports have a leather upper and moisture-wicking suede lining. Find them for $110 at Zappos

  • Allbirds Men’s Wool Loungers
    Allbirds

    These Allbirds are made with moisture-wicking wool and are machine washable.Find them for $95 at Allbirds.

  • adidas Running UltraBOOST
    Zappos

    These adidas shoes have a knit textile upper and foam insole.Find it for $179 on Zappos.

  • Keds Pro-Keds Royal Lo Classic Canvas
    Zappos

    These Keds have canvas uppers, a breathable fabric lining and foam footbed.Get them for $60 at Zappos.

  • Dockers Beacon
    Zappos

    These Dockers have a nubuck and mesh upper with a breathable fabric lining.Find them for $60 on Zappos.

  • Sanuk Rounder
    Zappos

    These Sanuks have a canvas upper and lining.Find them for $52 at Zappos.

  • New Balance M990V4
    Zappos

    These New Balances have leather upper and fabric lining.Find them for $165 on Zappos.

[“source=huffingtonpost”]

Adidas Ensuring That All Their Shoes Can Be 100% Recycled into New Ones Without Any Waste

Image result for ShoesAdidas has already been making great strides to rid the world of plastic waste – and now they are taking it one step further by introducing a 100% recyclable performance running shoe that is “made to be remade.”

Sports footwear typically include complex material mixes and component gluing which result in a shoe that can only be downcycled.

After almost a decade of research and development, however, Adidas has refined the process to create the Futurecraft.Loop: a shoe that uses only one type of material and no glue.

Each component is made from 100% reusable TPU – it’s spun to yarn, knitted, molded and clean-fused. Once the shoes come to the end of their first life and are returned to Adidas – they are washed, ground to pellets and melted into material for components for a new pair of shoes, with zero waste and nothing thrown away.

The project is aimed at tackling the problem of plastic waste, enabling a “closed loop” or circular manufacturing model, where the raw materials can be repurposed again and again. But not just repurposed into a water bottle or a tote – but into another pair of high-performance running shoes.

In 2015, Adidas introduced the first footwear concept with its upper materials made entirely of yarns and filaments from reclaimed and recycled marine plastic waste and illegal deep-sea gillnets. In 2019, Adidas will produce 11 million pairs of shoes containing recycled ocean plastic through intercepting plastic waste on beaches, remote islands, and in coastal communities.

Adidas is now committed to using only recycled polyester in every one of their products and applications where a solution exists by 2024.

“Taking plastic waste out of the system is the first step, but we can’t stop there,” said Eric Liedtke, an Executive Board Member at adidas. “What happens to your shoes after you’ve worn them out? You throw them away – except there is no away. There are only landfills and incinerators and ultimately an atmosphere choked with excess carbon, or oceans filled with plastic waste. The next step is to end the concept of ‘waste’ entirely. Our dream is that you can keep wearing the same shoes over and over again.

“Futurecraft.Loop is our first running shoe that is made to be remade. It is a statement of our intent to take responsibility for the entire life of our product; proof that we can build high-performance running shoes that you don’t have to throw away.”

The first generation of Futurecraft.Loop is rolling out as part of a global beta program with 200 influencers from across the world’s major cities. Adidas is asking them to run, return the shoes, and share feedback on their experience ahead of the second-generation drop.

The insights will then be used to shape the roadmap for the wider release targeted for the spring or summer of 2021.

Tanyaradzwa Sahanga, who is the manager of Adidas’s innovation department, commented: “There were times when it didn’t seem like we could get over some of the technical hurdles – now we’ve made the first leap, the playing field has changed.

“We cannot create a circular future on our own, we are going to need each other. We’re excited to see this first step come to life as part of the beta launch.”

[“source=goodnewsnetwork”]